
Wajahat Haider
Executive Director
Wajahat Haider is the Executive Director at General Petroleum FZE, where he plays a pivotal role in shaping the company’s global business strategy. With a strong background in strategic planning, business development, and international market expansion, he oversees growth initiatives that strengthen the company’s footprint across diverse regions.
Mr. Haider brings deep expertise in analyzing raw material trends and market dynamics, enabling him to craft forward-looking strategies that respond to global shifts. He is also actively involved in developing innovative marketing strategies, broadening GP’s product portfolio, and aligning offerings with the rapidly evolving technologies of the automobile industry.
Earlier in his career, he successfully grew GP’s lubricant business in Pakistan, establishing it as a trusted market leader, with products blended at Shell’s state-of-the-art facilities to ensure compliance with international standards. His career journey also includes ventures in the steel sector in South Africa and advanced studies in Service Management and Design at the University of Warwick, UK.
Today, Mr. Haider continues to drive GP’s global expansion, including spearheading the company’s entry into the North American market, with a focus on long-term growth, innovation, and building strong distributor relationships.